A Market Mapping solution for a Luxury Brand

The challenge:

Our client, a well-known luxury brand, was looking to hire a Head of Buying to lead their APAC & GC team. The perfect candidate needed to have a strong luxury merchandising background across China and APAC, as well as management experience of a sizable team, and the ability to manage and influence HQ. The employer had already looked at internal options and had also approached a few candidates discreetly, but to no avail, so engaged us due to our previous track record, having successfully made a senior placement with them.

Our solution:

We conducted a thorough mapping exercise of the talent in the luxury merchandising market for various brands. We produced four candidates, one of which was shortlisted, however we weren’t convinced about their genuine interest in the role, so advised against it. At the same time, our referral network uncovered a candidate who was returning from Shanghai to Hong Kong, who met the criteria and would be a strong cultural fit.

The outcome:

  • 10 candidates outside of the client’s network were shortlisted, 6 were presented and interviewed

  • There was a long interview process due to the time of year and availability of senior decision makers, so we kept all candidates engaged and interested

  • Our candidate accepted an offer and we are helping with relocation advice to ensure a smooth transition to Hong Kong