SEO Assistant Manager (1-Year Contract) Consumer Retail

Assistant Manager, Content & Experience (1-Year Contract)

This role drives end-to-end content and digital experience across eCommerce platforms and mobile applications. Acting as a subject matter expert in Search & Discovery (SEO/GEO), you will enhance product visibility, optimise intent-led journeys, and improve organic performance across markets.

You will also oversee campaign content governance on digital platforms, establishing best practices and structured processes to ensure consistency and operational excellence. Leveraging search data and user behaviour insights, you will continuously refine the customer journey to drive engagement and commercial outcomes.

Key Responsibilities

• Own and optimise on-site content (homepage, product pages, landing pages) to ensure accuracy, freshness, and conversion effectiveness
• Execute Search & Discovery strategies (SEO/GEO), including metadata, keywords, and site structure to improve visibility and ranking
• Translate performance data and user insights into actionable recommendations to drive traffic, engagement, and retention
• Support end-to-end execution of campaigns and product launches with timely and high-quality content delivery
• Collaborate with regional stakeholders to localise content while maintaining consistency and standards
• Monitor and report on key metrics (traffic, engagement, search performance, campaign results) to inform optimisation
• Continuously test and refine content, layouts, and features to enhance the digital customer experience

Requirements

• Minimum 4 years of experience in eCommerce, digital content, or related fields
• Strong understanding of SEO principles and performance-driven content strategies
• Analytical mindset with ability to interpret data and translate into insights
• Detail-oriented with strong organisational skills
• Effective communication and stakeholder management abilities
• Comfortable working in a fast-paced, collaborative environment
• Familiarity with CMS platforms, analytics tools (e.g., Google Analytics), SEO tools, and Excel

Argyll Scott Singapore Pte Ltd
EA License No. 16S8105
Goh Sok Hwee, Florence (Wu Shuhui)
EA Reg No: R1326770