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Senior Brand Manager/ Brand Manager - Hospital Channel (FMCG)

Job Title: Senior Brand Manager/ Brand Manager - Hospital Channel (FMCG)
Contract Type: Permanent
Location: Bangkok Province, Thailand
Industry:
Salary: Negotiable
Reference: JN -012020-446773
Contact Name: Sasivimol Chanmantana
Contact Email: schanmantana@argyllscott.co.th
Job Published: February 25, 2020 15:15

Job Description

About our client

Our client is a global FMCG company and being well-known in Thailand. This is one of the most exciting opportunity to work with the leading company in the industry.

We are currently looking for a "Senior Brand Manager", and "Brand Manager" for hospital channel to be part of their team

Job Description

As a "Senior Brand Manager", and "Brand Manager" for hospital channel, you are accountable for the following activities

· Manage marketing plan and execute marketing activities of multiple products within pediatric and adult portfolios (Allergy products, Faltering growth products, Adult product - Cancer) both of Ethical and OTC channels

· Manage an A&P budget to drives sales, builds brands with a focus of value for sales value

· Analyze sales data to create new strategies in order to take a advantage of opportunities and trends within the market

· KOLs development to ensure brand image with customer

· Committed to respect specific rules to comply with the WHO Code of Breast Milk Substitutes and any related regulations applying locally

· Strengthen brand's position in medical channel in order to improve overall image of the brands and to achieve sales/ share target and brand result objectives.

· Coordinated with Marketing, Sales, Operations, and F&A

· Good balance of marketing skill with understanding of medical channel environment and how to effectively use the medical marketing mix to gain share of voice in medical world

· Work closely with both internal and external teams including R&D, Demand & Supply, Trade marketing/medical channel activation, KOLs, speakers, medical association and agencies to ensure brand value and image are effectively delivered

· Lead implementation in agreed projects in accordance with project's success criteria

· Effectively synchronize brand communication in all materials such as detail aid, brochure, leaflet, POP, printed ad for both medical and consumer channel

· Own and continuously improve the portfolio strategy

· Be able to provide input for new product development and work with cross functional teams in order to ensure timely launch

Qualifications:

· Bachelor's degree in Pharmacy or Science or related field

· At least 3-5 years' experiences in medical marketing, consumer healthcare or Pharmaceutical industry

· Strategic thinking, strong communication and influencing skills

· Results oriented, with a track record of establishing clear expectations and setting objectives.

· Good interpersonal and presentation skills

· Good command of English

· Computer literacy

Argyll Scott Asia is acting as an Employment Agency in relation to this vacancy.

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