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Brand Manager

Job Title: Brand Manager
Contract Type: Permanent
Location: Bangkok Province, Thailand
Industry: Marketing
Salary: THB90000.00 - THB130000.00 per month + Fix bonus, Health insurance
Start Date: ASAP
Reference: JN -012020-446773
Contact Name: Pidarak Trithosset
Contact Email: pidaraktrithosset@argyllscott.co.th
Job Published: January 07, 2020 20:47

Job description

  • Manage marketing plan and execute marketing activities of multiple products within pediatric and adult portfolios (Allergy products, Faltering growth products, Adult product - Cancer) both of Ethical and OTC channels
  • Manage an A&P budget to drives sales, builds brands with a focus of value for sales value
  • Analyze sales data to create new strategies in order to take a advantage of opportunities and trends within the market
  • KOLs development to ensure brand image with customer
  • Committed to respect specific rules to comply with the WHO Code of Breast Milk Substitutes and any related regulations applying locally
  • Strengthen brand's position in medical channel in order to improve overall image of the brands and to achieve sales/ share target and brand result objectives.
  • Coordinated with Marketing, Sales, Operations, and F&A
  • Good balance of marketing skill with understanding of medical channel environment and how to effectively use the medical marketing mix to gain share of voice in medical world
  • Work closely with both internal and external teams including R&D, Demand & Supply, Trade marketing/medical channel activation, KOLs, speakers, medical association and agencies to ensure brand value and image are effectively delivered
  • Lead implementation in agreed projects in accordance with project's success criteria
  • Effectively synchronize brand communication in all materials such as detail aid, brochure, leaflet, POP, printed ad for both medical and consumer channel
  • Own and continuously improve the portfolio strategy
  • Be able to provide input for new product development and work with cross functional teams in order to ensure timely launch

Qualifications:

  • Bachelor's degree in Pharmacy or Science
  • At least 5 years' experiences in medical marketing, consumer healthcare or Pharmaceutical industry
  • Strategic thinking, strong communication and influencing skills
  • Results oriented, with a track record of establishing clear expectations and setting objectives.
  • Good interpersonal and presentation skills
  • Good command of English
  • Computer literacy

Argyll Scott Asia is acting as an Employment Agency in relation to this vacancy.