Back to Job Search

Category and Insight Management - HORECA

  • Location: Thailand
  • Salary: THB840000.00 - THB1080000.00 per annum per year
  • Job Type:Permanent

Posted about 4 years ago

  • Sector: Marketing
  • Function: Research
  • Contact: Monlapat Rungwarakul
  • Expiry Date: 08 April 2020
  • Job Ref: JN -032020-448577

Our client is a global leading FMCG company in Thailand with current strong focus on turning their Brand to be a leading in beverage industry.

We are currently looking for a potential candidate who possess strong data-driven skills for a position "Category and Insights Management", with the main objective to help build and lead the business into a leading position with analysis of data and market trends.

**Great opportunity for career ladder, good remuneration package and chance to work in global FMCG company"

Responsibilities:

  • Lead insights team for commercial supports on JV organization in the scope of Consumer and Shopper insights for usage of insights in decision-making throughout the organization
  • Provide analysis base on insights to support sales & marketing in strategic plans and AOPs
  • Provide the evaluation of promotions towards the objectives and provide insight based recommendation
  • Add value to knowledge sharing by connecting the dots about the shopper and customer to show cumulative knowledge.
  • Support CU on shopper research and led local shopper research when required
  • Research Agency Management and manage project within approved budget
  • Understands and interprets research methodologies and results to ensure timeline, accurate and effective insights as the basis for decision-making across core research disciplines of
    • Continuous data (e.g. retail audit, consumer panels and brand tracking)
    • Ad hoc consumer studies (Qualitative and Quantitative)
    • Secondary data source - published data and reports
  • Serve as the shopper "navigator" by providing thought partnership with category, trade marketing and providing a holistic view of the shopper by category/customer
  • Communicate and embed learning to increase the impact of shopper insights into action by making them relevant to the Sales/Customer strategy.
  • Monitor and track brand/pack/price/distribution performance for all channel of distribution

Qualifications:

  • Bachelor or master's in marketing, business, or related fields
  • Over 5 years of proven experience in insights and or research fields (Tracking both Qualitative and Quantitative skills)
  • Strong analytical and presentation skills
  • FMCG and food knowledge is a must
  • Excellent communicator in Thai and English is a must!
  • Computer literature in Microsoft office, Nielsen, Dunnhumby and SPSS

What's on Offer:

  • Great package with other benefits.
  • Challenging role to enhance your experiences.

What's on Offer:

  • Great package with other benefits.
  • Growth career with one of world's leading company in the world.

Apply for this job

  • Click the Apply Button, and submitted your CVs MS word with your current salary detail and updated picture

If this opportunity is of interest, then please apply immediately and/or call Monlapat (Nes) Rungwarakul on 02-107-2596 or e-mail via; mrungwarakul@argyllscott.co.th for more details.

Argyll Scott Asia is acting as an Employment Agency in relation to this vacancy.

Argyll Scott Asia is acting as an Employment Agency in relation to this vacancy.